We help coaches attract and close ideal clients with ease.
At Magpai, we help you attract ideal prospects, create meaningful connections, and double your close rate from enrollment conversations using lead scoring assessments.
What is a lead scoring assessment?
A lead-scoring assessment is a branded web-based tool that enables potential clients to quickly and easily self-assess where they are on their path to achieving a goal, there by shining a light on what’s missing and how you can help.
What our clients are saying...
Lead scoring assessments are now a necessity for coaches, consultants, and trainers.
"Incorporating our assessment into our live event campaigns has been a game-changer. Not only did it help with conversion, but it also identified the need for two additional programs, which we recently launched with great success."
Jay Fiset
JVology
"Whether I am doing a presentation, workshop or hosting a masterclass, all my clients can benefit from having an assessment of their own to use in their sales and follow up process."
Debbie Hoffman
Founder of Power-up Your Follow-up
"I've been using Magpai Assessments since 2017 and haven't looked back since. By having potential clients take my assessment prior to a Discovery Call, I save time and have a proven process for enrolling those I want to work with."
Isabelle Tierney
Founder of The Good Life
"Assessments helped structure my event content and conduct on-site coaching sessions which were instrumental in helping me identify the most qualified prospects in the room and then move them into my high-ticket offer."
Kim Carpenter
World Changing Women
"Since requiring potential clients to take my assessment prior to our conversation, I’m averaging an 85% closing rate and shortened the time it takes to get to a YES."
Erica Boling
Northeast K9 Institute
"Magpai’s assessment software has been an invaluable asset to my business. I've been using it for over two years and the information that this magical tool has helped me collect is PRICELESS!"
Patty Farmer
Marketing Media and Money
"If you hold any kind of event, incorporating Magpai’s assessment software is a super smart move, just as it was for us."
Christine Kloser
Best Selling Author, Coach, and Publisher
“By having event attendees complete our pre-assessment, we were able to begin building rapport with those most likely to invest, before they arrived. This information contributed to having our highest converting, 7 figure event in 4 years.”
Armando Villa
Impactstr
"Jane’s guidance on how to design my event content and assessment and flow hugely impacted my ability to increase conversion into our back-of-the-room offers.”
Steve Olsher
New Media Summit
Top 3 ways to use lead scoring assessments
Most Popular
The Pre-Discovery Call Assessment
No longer waste your time with unqualified leads who aren’t ready to change, or willing to invest in support.
Clients who infuse their assessment into their marketing outreach report a doubling of conversion, a more meaningful interaction and shaving 15 to 30 minutes of their sales calls.
The impact Magpai has had on my business is mind-blowing. I went from frustrated and not closing sales, to now closing 90% of my discovery sessions. I simply ask clients to complete my assessment before the call and then use Magpai's simple 5 step process. I love it!
Elaine Gibson
The Lead Generation Assessment
Grow your list with highly qualified leads who are eager to discover where they’re on track and what elements are holding them back.
Whether speaking from stage, posting in social media, or running paid ads, a self-assessment is a unique and compelling call-to-action that your ideal clients are drawn to.
I went form not getting any results from my interviews and tele-summit trainings, to growing my list from 4000 to 14,000 in just 8 months, using my Magpai assessment as my compelling free gift.
Julie Renee Doering
The Pre-Event Assessment
Increase the show up rate, attendance and conversion from your event or webinar, by infusing an assessment into your campaign.
By asking event registrants to take your assessment, you not only gather valuable intel, but you also shine a light on what’s holding them back and how you can help.
Incorporating our assessment into our live event campaigns has been a game-changer. Not only did it help with conversion, but it also identified the need for two additional programs, which we recently launched with great success.
Jay Fiset
Be seen as an authority
Attract
With an assessment as a compelling call to action, you’ll grow your list with ideal prospects who are eager to discover what missing pieces are holding them back. You’ll not only establish yourself as an authority in your niche, but you’ll also gather invaluable information for personalizing your outreach and follow-up.
Build tust and connection
Engage
Your assessment enables you to create meaningful connections through personalized outreach or automated nurture campaigns. Knowing where they are on their path and what areas need their attention, you ensure prospects feel seen, heard, and understood by personalizing your follow-up with relevant content and appropriate next steps.
Spot your ideal clients
Select
The assessment results offer clues as to which leads fit your ideal client profile and who is most likely to invest in support. Whether you invite them into a one-on-one enrollment conversation or place them in an automated sales campaign, being able to spot highly-qualified prospects will increase your close rate and avoid spending time with “tire kickers” and “brain pickers.”
enroll with ease and confidence
Enroll
Using our 4-step process for using your assessment in your enrollment conversations saves you tons of time, enables you to deliver relevant value on the call, makes it super easy to articulate the value you offer and makes extending the invitation natural, easy, and aligned with your value to serve and support.
Magpai serves the thought-leader community
We work with experts who want to attract highly qualified leads, create meaningful connections and close more clients with ease.
Coaches
Digital Marketers
Consultants
Health Practitioners
Service Providers
Authors
Course Creators
Healers
We get these questions a lot...
Here are some answers!
If I need help designing my assessments or surveys, is there someone to talk to?
Yes! We have content design specialists available to answer questions and review your assessment during our daily office hours.
We also provide content templates, examples, and how-to instructions that make setting up your assessments easy and fast.
Can my assessment sit on a custom domain? Like 'coaching-assessment.com'...
Yes! We do offer a service to connect your lead-scoring assessment to a custom domain.
We find that our clients do this for two main reasons: (1) a custom domain is easily shareable on meetings, webinars, etc... (2) and this gives your assessment and tech presence more credibility.
What is Lead Scoring?
Lead scoring is the act of rating a prospect or lead, often times through numeric values, to better gauge their commitment and overall sales-readiness.
This score allows a few things:
(1) A lead score allows you to prioritize your time with the prospects and leads who are highly committed.
(2) Let's you engage in more meaningful conversations from the get-go, due knowing where they are on their path.
Can videos be incorporated within assessments?
Yes! Because our assessment features dynamic pages, you can incorporate an intro video, and thank you page videos depending on the prospect’s commitment score.
Helping entrepreneurs attract highly qualified leads, create meaningful connections and close more clients with ease.